September 15, 2018

(Source: marketing-interactive)

Given that in China, many of the well known western social media is still banned, WeChat is often seen as a solution to communicate with customers. H...

March 12, 2018

(文章轉載:TOPick)

為了在微信小遊戲「跳一跳」中加入這個鞋盒,運動品牌斥資300萬美元(約2,340萬港元)。(圖片來源:遊戲截圖)

微信小遊戲「跳一跳」大熱,運動品牌Nike擲300萬美元(約2,340萬港元)於遊戲中置入鞋盒賣廣告。去年12月27日才上架的「跳一跳」,憑藉微信本來已座擁9億用戶的優勢,3日內已累積4億用戶。根據微信新春發表的數據,「跳...

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