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Ben Chien
Jan 10, 20191 min read
About Auto Ads - Anchor Ads Top to Bottom
From recent Google’s experiment, we see positive revenue improvements for the top anchor ads for publishers. Anchor ads stick to the edge...
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Ben Chien
Jan 10, 20191 min read
Transform your business through insights
You know better than anyone how important your company’s online presence is to its success. With Google Analytics, you can uncover the...
76 views0 comments


Ben Chien
Oct 1, 20184 min read
The future of Google search looks a lot like social media
(Source: Mashable) Google's new search features look like social media apps. For all its behind-the-scenes innovation, Google Search has...
20 views0 comments


Ben Chien
Aug 19, 20181 min read
Google擬推AI運動教練Google Coach
(Source: TOPick) Google計劃推出AI健康運動教練Google Coach,協助用戶養成健康生活習慣。(法新社圖片) 人工智能(AI)滲入我們生活當中,科企Google就計劃推出AI健康運動教練Google...
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Ben Chien
Aug 1, 20183 min read
Google最新力作AI客服商用化
(Source: 數位時代) Google首席AI科學家李飛飛介紹了「AI客服」(Google Contact Center AI),而這到底跟「Duplex」有什麼不同呢?而再一次面對人類工作可能被取代的提問,李飛飛則說:別擔心。 許多人都對今年五月在Google...
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Ben Chien
Jul 10, 20182 min read
Google unveils a host of new ad formats powered by machine learning
(Source: The DRUM) The updates include responsive search ads, YouTube tools to measure brand lift and optimization geared to drive...
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Ben Chien
Jun 18, 20183 min read
Digital Audio Ads come to DoubleClick
(Source: Double-Click Advertising Blog) We are excited to announce that audio ads are now available to all DoubleClick Bid Manager...
36 views0 comments

Ben Chien
Jun 18, 20182 min read
中西兩強合組新電商聯盟,Google將投資京東166億元
(Source: 數位時代) 中西兩強結盟,Google宣布投資京東集團5.5億美元。 中國電商二哥京東集團宣布,Google將以5.5億美元(約合新台幣166億元)現金投資京東,雙方將會展開一系列戰略合作,而且合作範圍將不侷限於中國和美國市場。 緊抱電商就是抱緊廣告收入...
16 views0 comments

Ben Chien
Jun 6, 20182 min read
Here's how Google will handle your data under GDPR
(Source: Tech Republic) Google has improved user transparency and controls and strengthened its privacy compliance program to prepare for...
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Ben Chien
May 11, 20182 min read
Google Sweetens Ad Options For App Developers And Publishers
(Source: Ad exchange) Google on Tuesday revealed two products at Google I/O designed to drive app downloads. The first is the ability to...
36 views0 comments


Ben Chien
Mar 18, 20182 min read
Google Removed 3.2 Billion ‘Bad Ads’ in 2017
(Source: Adweek) Google says it removed 3.2 billion ads last year. | Getty Images Each year, Google releases a report detailing how many...
17 views0 comments


Ben Chien
Mar 12, 20181 min read
夥拍 Google 秋田犬發祥地推狗隻視點街景圖
(文章轉載:unwire.hk) 日本大館市未必是香港人去放假時會考慮的旅遊首選,不過對於喜歡汪星人的朋友來說,這絕對是一個朝聖的地方。因為大館市是秋田犬的誕生地,這名犬品種亦成為了大館市歷史的重要組成部份,最近當地觀光課就跟 Google 地圖合作,推出 Dog View...
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Ben Chien
Feb 23, 20183 min read
Google comes down hard on bad ads to fight ad blockers
(Sources: Marketing-interactive.com) Google Chrome will remove ads from websites that do not adhere to the “Better Ads Standards”...
59 views0 comments


Ben Chien
Feb 22, 20181 min read
Google Pay正式推出 整合Android Pay等多款支付功能
(文章轉載:TOPick) Google Pay的介面應用與「前身」Android Pay十分類似,但會增加更多功能。(圖片來源:Google官網) 上個月Google已表示會將旗下兩個支付相關應用,Android Pay及Google...
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