Ben ChienJul 10, 20182 minGoogle unveils a host of new ad formats powered by machine learning(Source: The DRUM) The updates include responsive search ads, YouTube tools to measure brand lift and optimization geared to drive...
Ben ChienApr 12, 20182 minDisplay advertising continues to be largest driver of digital publisher revenue(Source: whatsnewinpublishing.com) AOP and Deloitte reveal UK publishers’ total digital revenue has increased 5.6% on a 12-month rolling...
Ben ChienFeb 23, 20182 minGoogle India boosts native language Tamil with content monetization(Sources: THE DRUM) Google India boosts native language Tamil with content monetization / Pixabay Google India is intensifying its...