top of page
Search


Ben Chien
Oct 1, 20184 min read
The future of Google search looks a lot like social media
(Source: Mashable) Google's new search features look like social media apps. For all its behind-the-scenes innovation, Google Search has...
20 views
0 comments


Ben Chien
Jul 19, 20182 min read
How to get the most out of paid and organic search
(Source: The DRUM) I’m often challenged by clients on how to do more with less. Particularly, how to grow their brand and performance...
78 views
0 comments

Ben Chien
Jul 10, 20182 min read
Google unveils a host of new ad formats powered by machine learning
(Source: The DRUM) The updates include responsive search ads, YouTube tools to measure brand lift and optimization geared to drive...
25 views
0 comments

Ben Chien
Apr 19, 20184 min read
Demographics Are Dead: Welcome to the Age of Intent
(Source: Thinkwithgoogle.com) Demographics-based targeting (such as by age, gender, income) is unreliable. Targeting audiences based on...
74 views
0 comments


Ben Chien
Apr 18, 20185 min read
搜索已步入語音時代,SEO 策略需要做出改變了
(文章轉載:hksilicon) 編者按:隨着語音識別技術的不斷發展,語音搜索是一個必然的趨勢。語音搜索的邏輯和基於文本的搜索會有什麼不同?相應的SEO會有什麼變化?需要注意什麼問題?Soap Media的市場總監Markerle...
33 views
0 comments


Ben Chien
Feb 23, 20182 min read
Google India boosts native language Tamil with content monetization
(Sources: THE DRUM) Google India boosts native language Tamil with content monetization / Pixabay Google India is intensifying its...
27 views
0 comments
bottom of page