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40% of Singapore customers cancel bank services due to poor CX
(Source: marketing-interactive) Ever thought of switching banks due to a poor customer experience (CX)? Well, you are not alone. This is...
Ben Chien
Mar 22, 20183 min read
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Google tests the efficiency of Programmatic Guaranteed for marketers and publishers
(Sources: THE DRUM) Google has run a test, alongside Boston Consulting Group and Nielsen, to try to ascertain how much more efficient it...
Ben Chien
Feb 15, 20182 min read
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