ACQUA_logo@3x.png
  • Monetization

    • Case - AdX AdSense AdMob
    • Case - AdMob
    • Case - YouTube
  • PMP

    • PMP Cases
  • Cases

  • Ad Formats

  • KOL

  • Blogs

  • Contact

  • More...

    Use tab to navigate through the menu items.
    • All Posts
    • Monetization
    • Programmatic
    • Mobile
    • Digital
    • Social
    • Video
    • Advertising
    • Ecommerce
    • Game
    • publishers
    • Influencers
    • KOL
    • YouTube
    • AnyMind
    Search
    The future of television advertising is up in the air, on the air and also on mobile
    Ben Chien
    • Apr 19, 2018
    • 2 min

    The future of television advertising is up in the air, on the air and also on mobile

    (Source: The DRUM) There is no doubt that television has seen disruption over the last few years. Second screen viewing is growing, and traditional cable and network TV are getting squeezed by paid streaming services. This has altered the way television advertising is being approached, both by viewers creative agencies. Many have already called the 30-second spot dead, and the younger generations don’t even think about traditional TV ads versus digital. But new forms of ads —
    21 views0 comments

    © 2022 by Acqua Media Limited

    Please follow us:

    • Acqua Media - Facebook Page
    • Acqua Media - LinkedIn