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Tencent tumbles as China curbs gaming to 1 hour per day and freezes new titles
(Source: The Drum) Tencent tumbles as China curbs gaming hours and titles Chinese conglomerate Tencent has taken a battering after...
Ben Chien
Sep 17, 20181 min read


Luxury brands yet to find a strategy for WeChat
(Source: marketing-interactive) Given that in China, many of the well known western social media is still banned, WeChat is often seen as...
Ben Chien
Sep 15, 20182 min read


Facebook breaks into China with launch of ‘innovation hub’
(Source: marketing-interactive.com) Facebook has secured a licence to set up a subsidiary in China, which will serve as an “innovation...
Ben Chien
Aug 1, 20181 min read


不只有外送,阿里巴巴與星巴克在中國將展開全方位新零售合作
(Source: 數位時代) 星巴克將攜手阿里巴巴旗下餓了麼在中國推出外送服務的傳言在今(2)日獲得證實,但根據公告,雙方合作的廣度和深度將不僅止於外送。 近期市場盛傳星巴克在中國本土咖啡業者瑞幸和連咖啡的夾殺下,要找阿里巴巴旗下外送服務餓了麼合作,展開反擊。而今(2)日傳...
Ben Chien
Jul 30, 20182 min read
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