(Source: Marketing Magazine) ‘Artificial Intelligence Will Spark A Real Marketing Renaissance’, a new report from Forrester, calls on...

(Source: 數位時代) 圖片來源：shutterstock 數位行銷(digital marketing)時代來臨，數位行銷大數據(big data)幾乎成為行銷人員必要工具，無論是網路流量分析(Google Analytics)、臉書粉絲團經營、關鍵字廣告與臉書廣告...

(Source: TechHQ) As influencers continue to prove their worth, what do they need to focus on to ensure that respect for their craft will...

(Source: TOPick) Google計劃推出AI健康運動教練Google Coach，協助用戶養成健康生活習慣。（法新社圖片） 人工智能（AI）滲入我們生活當中，科企Google就計劃推出AI健康運動教練Google...

(Source: B&T) The way people record, share and replay their lives has changed dramatically since the advent of Facebook-owned Instagram....

(Source: The DRUM) Anyone working in digital marketing knows the power of video. Even still, the statistics can astound. Social media...

(Source: 數位時代) | 目前AI在企業端的應用，多為協助真人對商業決策的判斷力。除了Appier提供AI企業行銷解決方案，AnyMind Group則靠「matching（匹配）」，跨足HR及KOL領域，讓企業靠AI找到「對的人」。...

(Source: B&T Magazine) Australian consumers have a high tendency to abandon virtual shopping carts, with 57 per cent discarding their...

(Source: TOPick) 淘寶進軍混合實境（Mixed Reality，簡稱MR）購物，將於今年9月淘寶購物節，與微軟HoloLens聯手推出MR購物科技「淘寶買呀」，消費者目光所及，系統隨即識別商品，以全息影像展示商品資料、用戶評價。...

(Source: B&T Magazine) Social media giant Facebook has announced new tools to help connect businesses and people. Facebook is redesigning...

(Source: The DRUM) The success of automated media buying is spearheaded by a necessary move towards a better marketing future. The...

(Source: 數位時代) Google首席AI科學家李飛飛介紹了「AI客服」（Google Contact Center AI），而這到底跟「Duplex」有什麼不同呢？而再一次面對人類工作可能被取代的提問，李飛飛則說：別擔心。 許多人都對今年五月在Google...

(Source: marketing-interactive.com) Facebook has secured a licence to set up a subsidiary in China, which will serve as an “innovation...

(Source: The DRUM) WhatsApp introducing tools to monetize the chat app The Facebook earnings slump was a big hit to the social network,...

(Source: 數位時代) 星巴克將攜手阿里巴巴旗下餓了麼在中國推出外送服務的傳言在今（2）日獲得證實，但根據公告，雙方合作的廣度和深度將不僅止於外送。 近期市場盛傳星巴克在中國本土咖啡業者瑞幸和連咖啡的夾殺下，要找阿里巴巴旗下外送服務餓了麼合作，展開反擊。而今（2）日傳...

(Source: The DRUM) Maximising you Facebook advertising With all the noise and clutter on social media if you are not developing video ads...

(Source: TOPick) YouTube計畫新增一個全新、名為「Explore」（採索）的功能標籤，未來或取代現有「Trending」（熱爆影片）功能。（YouTube截圖） YouTube計畫新增一個全新、名為「Explore」（採索）的功能標籤，未來或取代現有「...

(Source: The DRUM) augmented reality mirror / Coty Over the past few years, the trajectory of the augmented reality (AR) industry has...

(Source: TOPick) 日本新幹綫將於2020年東京奧運舉行前，在全綫列車安裝免費Wi-Fi。（法新社圖片） 隨2020年東京奧運逐漸逼近，日本新幹綫將於全綫列車安裝免費無綫網絡（Wi-Fi），目標在奧運舉行前，完成安裝工作，方便訪日觀賽的外國遊客，目前JR各公司...

(The Source: The DRUM) Both companies are hoping that the merger will deliver annualised cost savings of at least $50 million over the...