Ben ChienSep 29, 20202 miniQIYI International teams up with Acqua Media to strengthen programmatic video advertisingAcqua Media, a Hong Kong-based publisher trading desk and part of the marketing business line of AnyMind Group, has today announced a partne
Ben ChienFeb 14, 20201 min3 Ways for publishers to increase eCPM under the Coronavirus (COVID-19) impactDue to the coronavirus, most publishers experienced eCPM drop in 2020. 3 ways to fight it: Opt in First Look, try mobile app interstitial ad
Ben ChienJan 10, 20191 minAbout Auto Ads - Anchor Ads Top to BottomFrom recent Google’s experiment, we see positive revenue improvements for the top anchor ads for publishers. Anchor ads stick to the edge...
Ben ChienJan 10, 20191 minTransform your business through insightsYou know better than anyone how important your company’s online presence is to its success. With Google Analytics, you can uncover the...
Ben ChienMay 11, 20182 minGoogle Sweetens Ad Options For App Developers And Publishers(Source: Ad exchange) Google on Tuesday revealed two products at Google I/O designed to drive app downloads. The first is the ability to...
Ben ChienFeb 23, 20182 minGoogle India boosts native language Tamil with content monetization(Sources: THE DRUM) Google India boosts native language Tamil with content monetization / Pixabay Google India is intensifying its...