top of page
Search


Ben Chien
Feb 27, 20184 min read
Facebook loses the young. But should advertisers really worry?
(Source: marketing-interactive) Facebook is experiencing a decline in younger users faster than previously expected. According...
12 views0 comments


Ben Chien
Feb 23, 20183 min read
Google comes down hard on bad ads to fight ad blockers
(Sources: Marketing-interactive.com) Google Chrome will remove ads from websites that do not adhere to the “Better Ads Standards”...
59 views0 comments


Ben Chien
Feb 23, 20182 min read
Google India boosts native language Tamil with content monetization
(Sources: THE DRUM) Google India boosts native language Tamil with content monetization / Pixabay Google India is intensifying its...
27 views0 comments


Ben Chien
Feb 22, 20181 min read
Google Pay正式推出 整合Android Pay等多款支付功能
(文章轉載:TOPick) Google Pay的介面應用與「前身」Android Pay十分類似,但會增加更多功能。(圖片來源:Google官網) 上個月Google已表示會將旗下兩個支付相關應用,Android Pay及Google...
18 views0 comments


Ben Chien
Feb 22, 20182 min read
資策會:台灣人更黏手機了!近 8 成民眾每天使用手機逾 2 小時
(文章轉載:INSIDE) 以下來自資策會新聞稿: 隨著 4G 行動網路的全面普及,以及智慧型手機應用的多元發展,我國民眾使用手機的時間年年增長,手機上使用進行的活動也更加多樣化。根據資策會數位服務創新研究所 (服創所) 智媒資料組的「2017 年 4G...
22 views0 comments

Ben Chien
Feb 22, 20187 min read
印度成為全球第二大智能手機市場,中國廠商開始「霸屏」
(文章轉載:鈦媒體) 智能手機一直處於21世紀科技革命的前沿,其在現代世界的重要性遠遠超過它們的普遍性。 也許是因為這些設備在我們日常生活中所扮演的角色越來越重要,我們往往會忘記,智能手機本身是科技領域的新進入者。然而,多年來這個行業的發展一直在不斷的演變,模式和趨勢不斷更...
101 views0 comments


Ben Chien
Feb 15, 20182 min read
Google tests the efficiency of Programmatic Guaranteed for marketers and publishers
(Sources: THE DRUM) Google has run a test, alongside Boston Consulting Group and Nielsen, to try to ascertain how much more efficient it...
9 views0 comments


Ben Chien
Feb 15, 20181 min read
Programmatic pick up lines to impress your Valentine
(Sources: marketing-interactive.com) With issues such as viewability and ad misplacements plaguing the ad industry and keeping marketers...
28 views0 comments

Ben Chien
Feb 15, 20182 min read
Facebook Will Use Viewability To Measure Organic Page Reach
(Sources: ad exchange) Publishers, prepare yourselves for another Facebook organic reach reality check. Starting Monday, Facebook will...
5 views0 comments


Ben Chien
Feb 14, 20181 min read
The global state of digital in 2018—from Argentina to Zambia.
(Sources: Hootsuite) 239 countries. One data-packed report. Featuring expert analysis by Simon Kemp, our 2018 Global Overview report...
55 views0 comments

Ben Chien
Feb 14, 20181 min read
匯豐PayMe增派利市功能 利市錢無現金化
(文章轉載:TOPick) 匯豐指,現時用戶只要更新至最新版本的PayMe,在付款時即揀選新功能,向親友派利市。(圖片來源:HSBC) 農曆新年將至,今年若無暇親身派利市,可考慮使用匯豐P2P手機轉帳應用程式(app)PayMe處理。匯豐指,現時用戶只要更新至最新版本的Pa...
39 views0 comments


Ben Chien
Feb 12, 20186 min read
AI將催生IoT大爆炸?科學家預言的2018靠譜嗎
(文章轉載:鈦媒體) 年末年初,預測明年的風口近乎是所有科技媒體都會做的一件事。 玩得更高級一點的,會邀請各路大神來一起加入預測大軍。而審視一下他們的預測思路,分析這些預測中的關鍵點和未知因素,其實也是蠻有腦洞的一件事。...
52 views0 comments
bottom of page