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Ben Chien
Feb 5, 20224 min read
Publisher Insights: 2 Types of Crucial Tools That Can be Used to Optimize Reader Engagement Funnel
Publisher Insights: 2 Types of Crucial Tools That Can be Used to Optimize Reader Engagement Funnel
9 views0 comments


Ben Chien
Feb 5, 20221 min read
AnyMind Group adds Core Web Vitals analytics to AnyManager
AnyMind Group adds Core Web Vitals analytics to AnyManager.
22 views0 comments

Ben Chien
Nov 29, 20211 min read
AnyManager is awarded the Innovation Award by the Google Certified Publishing Partner Program
Award was conferred at the 2021 GCPP summit AnyMind Group, an end-to-end commerce enablement platform, has today announced that its media...
55 views0 comments

Ben Chien
Nov 27, 20216 min read
12 Important Google Analytics Report Types To Improve Publishers Site Performance
Analyzing the website can help publishers to understand their target audience and behavior.
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Ben Chien
May 10, 20213 min read
AnyMind (Acqua Media) Group enhances mobile capabilities for mobile and web publishers on AnyManager
New features enable publishers to maximize mobile app store optimization and progressive web apps functionality
64 views0 comments

Ben Chien
Apr 7, 20213 min read
Maximizing Ads Revenue With App Open Ads
App open ad is a special ad format that helps publishers to monetize from their app load screens. It can be closed at any time.
1,386 views0 comments


Ben Chien
Sep 29, 20202 min read
iQIYI International teams up with Acqua Media to strengthen programmatic video advertising
Acqua Media, a Hong Kong-based publisher trading desk and part of the marketing business line of AnyMind Group, has today announced a partne
51 views0 comments


Ben Chien
Sep 10, 20202 min read
CastingAsia Report: Onset of COVID-19 saw increased branding and CSR campaigns for influencer market
CastingAsia, an influencer marketing business and part of AnyMind Group’s entertainment technology business line, has today released a repor
16 views0 comments


Ben Chien
Aug 17, 20201 min read
Competitor and Hashtag analysis features added to CastingAsia’s social media analytics suite
Competitor and hashtag analysis features added to CastingAsia’s social media analytics suite
14 views0 comments


Ben Chien
Jul 7, 20201 min read
Nature Valley sets up game on Instagram to promote its granola bars
CastingAsia provides a one-stop solution to connect brands with their audiences through social media and influencers to help Nature Valley.
65 views0 comments


Ben Chien
Jun 24, 20203 min read
In unprecedented times, is the influencer bubble set to burst?
Collaborations between brands and influencers to reach customers have become standard. But while these symbiotic relationships have...
18 views1 comment
Ben Chien
May 15, 20202 min read
「遙距營商計畫」D-Biz,助企業拓張至線上業務,度過疫情難關
最近的疫情,對香港大中小企業的生意都造成無法估計的損失。特別一些中小企業,更面對結業難關。持續的疫情,令不少企業將業務由線下逐漸拓展至線上,亦令政府及企業意識到線上和遙距業務的重要性和方便性。 有見及此,由創新及科技局推出全新「遙距營商計畫」D-Biz,撥出5億元推動遙距和...
19 views0 comments

Ben Chien
May 8, 20201 min read
HK Discuss partners with Acqua Media to tap into private marketplace (PMP) budget of advertisers
The Challenge HK Discuss (discuss.com.hk) is Hong Kong’s top online discussion forum with over 5 million monthly visitors. Although Oscar...
27 views0 comments

Ben Chien
Apr 25, 20202 min read
從IG推廣品牌產品,到自創品牌 - 網紅打造專屬經濟圈
今年初,AnyMind Group與日本健身服裝品牌LÝFT建立戰略合作關係,並展開D2C業務,為網紅和內容創作者提供相關的支援服務,冀將龐大的網紅網絡與D2C產品相配,為一眾網紅打造出更好的未來,作為他們最強的後盾。
308 views0 comments



Ben Chien
Mar 26, 20202 min read
How AR Filter creates Viral Impact for your brand?
Since the AR filter was introduced to Instagram in 2017, brands have used this function to engage with audience more intimately.
168 views0 comments


Ben Chien
Mar 7, 20202 min read
如何有效檢測網紅推廣實績
讚好數一向是衡量廣告活動成效的一大準則,但早前Instagram承認了因程式錯誤,引致部分Likes被消失,影響大批用家。
19 views0 comments


Ben Chien
Mar 6, 20202 min read
AnyMind獲新注資2億 拓D2C業務
談及新資金,錢鵬指公司將尋求發展D2C的相關產品,計劃進軍印度和中東等新市場,並擴展在戶外數碼廣告(Digital-out-of-home)方面的投資。同時,公司的戶外數碼廣告相關產品已投入泰國市場,未來亦將一步擴展至日本和亞洲其他地區。
46 views0 comments

Ben Chien
Mar 3, 20201 min read
Circle of Influencers: 11 of Asia's KOL platforms
Influencer marketing platforms have popped up around Asia to help brands sift through the haystack of social media sensations.
103 views0 comments
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